Country Music TV
Network Rebrand
animation | branding | interactive design | visual design | broadcast design | toolkit
For the rebranding of Country Music TV, a modern system is implemented while it still speaks old country. All the informations are placed carefully within a hierarchy system separated by lines, call out text (the stamp system) is differenciated by poppy colors and vector shapes, and the animation is gritty, and
![](https://freight.cargo.site/t/original/i/5c0645fcef03cdb45067461582b5c0aafbe2e2728b1b845ecf0f598b49a72ed9/CMT_04.jpg)
![](https://freight.cargo.site/t/original/i/6f065829b368d9a87f4939375b5055857e71278c2e20de81bef53c23104e23fa/mobile---2.jpg)
![](https://freight.cargo.site/t/original/i/4dd2d9ab75adf37347243149a93de7a701d6d52c85bf79f52f9d0f05dbf065ca/R17_L3_Graphic_2Line_Stamp.gif)
![](https://freight.cargo.site/t/original/i/ffeb1d808520e0e8f005874a46c89fc63fdf84dad69e350797cbe597c80a9588/R17_TopTag_Key_Crop.gif)
Showcase
![](https://freight.cargo.site/t/original/i/80d164175b61e09fc3f25b73cb045968e9713cc2ccb81f21673f3786092536d2/CMT_02.jpg)
![](https://freight.cargo.site/t/original/i/e98360287d50b55289e6673e86d907e135c1bde170058e003638b77467a131ba/stamps_Hexagon_New-2_1.gif)
![](https://freight.cargo.site/t/original/i/740a96c9717aa6937c613e1c836a3c4c4f2255febb74e4c480833d67db7283f6/_Stamps_1.gif)
![](https://freight.cargo.site/t/original/i/fd3e93b515fd2f857ade73cdd901a92070e336d5f651d6d6e294ebed36da9d95/CMT_08.jpg)
![](https://freight.cargo.site/t/original/i/5c0645fcef03cdb45067461582b5c0aafbe2e2728b1b845ecf0f598b49a72ed9/CMT_04.jpg)
![](https://freight.cargo.site/t/original/i/70bf97cbd99a798354607ca53693b99174e5c5d410e3f3b6ed63e329d372f07e/CMT_05.jpg)
![](https://freight.cargo.site/t/original/i/c19546ece4ae6d75690c8de18ebfb9ed3a4e231f034c1abed0523d78d61b29a9/R17_CMTOpen_01_FF.gif)
![](https://freight.cargo.site/t/original/i/6a00e4aa5db15c1ed99be3724320c82967b84f6befee3e5fcc1afb68bff898a6/R17_CMTID_02.gif)
![](https://freight.cargo.site/t/original/i/ffeb1d808520e0e8f005874a46c89fc63fdf84dad69e350797cbe597c80a9588/R17_TopTag_Key_Crop.gif)
![](https://freight.cargo.site/t/original/i/8777c7ad8effffcc8156ee5b7b17af53e830f7f3939c1710b544059db557a3f8/mobile.jpg)
![](https://freight.cargo.site/t/original/i/8e5f6441b47d73abdad454e3427130cf0eedccd6e233bedd4684647ed3b3db6c/tablet.jpg)
![](https://freight.cargo.site/t/original/i/49da3517ec1851e1e8b06ba6faf5f885001d816309608b4a060695b80db61ee2/tablet---2.jpg)
![](https://freight.cargo.site/t/original/i/029c3278b07b858b80f575d716fd20ea35ca4ee8a7cff77e85c36c2d4dd21e5c/website.jpg)
![](https://freight.cargo.site/t/original/i/5f359eae468600850ebe19389104e0a5cb5c4def5a2a09abb7cf72158e6e21e6/website---2.jpg)
Client:
CMT
CMT
Studio:
Gretel
Gretel
Office:
New York
New York
Date:
2016
2016